Mobile Web — #35 Ads on Your Website ?

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Ad revenue fuels the web. Ad dollars are out there. Go Get Some!

Become Your Own Digital Ad Network

There are a few methods that can be used to place Ads on your website to start additional revenue streams. Display ads on your website that are relevant to your audience and content.

Advertisers bid for the best Website placements – with Google Adsense. “They will be targeting the content that makes the most sense for their ads and audiences.” WPEngines 

1. Create ads with your clients and manage the placements and schedules on your website. Sell direct.
2. Link up with Ad Networks for automated placement.
   1. Use Google Adsense for WordPress (Good read from WPEngine) https://wpengine.com/resources/google-adsense-for-wordpress/
   2. Or you can go the Amazon Affiliate Marketing route with Ads placed at the end of content or within content — to create a more compelling visitor experience —  and shopping opportunity. https://affiliate-program.amazon.com/home/
   3. Propeller Ads for advanced monetization also includes Push Notifications — perfectly complement other ad formats — into Mobile and Laptop for refined Targeting; without taking up precious Website space. Pretty cool actually …  https://propellerads.com/publishers/

      1. Increasing Website traffic with a FREE Push Service allows publishers to send their Content Updates via Push Notifications to ALL their Website Subscribers.

         Build your website visitors’ News Feed: you don’t have to choose between monetization and website promotion – get all the benefits at once!

      2. More on Interstitial Ads here as well as Onclick or Popunder Ads https://propellerads.com/publishers/

Great article on making money from Ads and using WordPress AdRotate.

1. One of the suggestions was to Place + Manage Ads on your Website using Ad Networks. Ad networks like Google AdSense, media.net, Propeller Ads https://support.google.com/adsense/answer/7037624
2. But what if you want to Sell Ads directly?  Become Your Own Ad Network by installing the WordPress plugin – AdRotate –  
3. You might have to start on your own with this because: Ad Networks have minimum traffic numbers that have to be met.
4. When you keep your ad business in-house, 100% of the revenue from the ads goes into your pocket; realizing you have to develop the Ads …. probably. 

https://www.greengeeks.com/tutorials/article/manage-ads-wordpress/

WordPress Plugins for Advertising on Your Website:

Assume you sold a standard size 300 x 250 pixel ad to be placed in the Website sidebar. The advertiser sent over the graphic … read here to implement!

https://wordpress.org/plugins/adrotate/

https://wordpress.org/plugins/google-site-kit/

You’ll want to place ads next to content your visitors are likely to focus on.